The Dead Sea is an ancient salt water lake located in Israel, and is a highly concentrated source of minerals and salt. The water is so concentrated in salt that a swimmer could literally float! For ages, the Dead Sea has been a destination for travelers all over the world for the incredible effect it seems to have on the skin.
Dead Sea cosmetics are a natural extension of this world-wide popularity, effectively bringing the minerals, salts, and mud of the Dead Sea directly to the consumer. Imbibing your skin with natural minerals has the same effect as taking vitamins does to the body. Minerals help to improve the skin’s youthful appearance.
The Dead Sea provides us with the largest amount of minerals in the world, all in one place, whether it be the salts of the sea itself or the black mud at its bottom.
Thanks to these minerals, for 30 years, various companies have been producing cosmetics, mainly containing minerals from the Dead Sea.
Minerals can be simple elements like iron or aluminium, or compounds like salts, calcium, potassium, sodium chloride (common salt), magnesium and more.
Minerals play a key role in all body systems: in building the skeleton, teeth, skin and hair, and they are essential for the proper and regular functioning of the body.